Out from Behind the Screen

On Tuesday I went to one of my stores, The Upper Breast Side, in NYC to put on a trunk show. It was a wonderful 3 hours for so many reasons. In this age of emails, blogs, facebooking, twittering and tweeting, it was great to finally meet Felina, after 5 months of virtually working together. She was incredible, so knowledgeable about all her products, and she knew just what each of her customers needed and how to handle them in their pre and postpartum states. She also provided a wonderful opportunity for me to showcase the nomie baby car seat covers, and talk directly to new and expecting moms face to face!

Not only did we have a terrific selling day for the nomie baby car seat covers, but talking to people, hearing their thoughts, and answering their questions was so helpful for me. I realized that having the covers displayed on the car seats made it much easier for people to "get it." I also heard how much people liked how soft and cozy they felt, but they didn't know that from the package or the website. This will be a challenge for me to convey virtually, since you still aren't able to reach through the computers - yet! Another interesting point that was brought up, was the fact that they assumed for such a reasonable price the quality would not be as good as it is! Hmmm, this is an interesting dilemma, since I don't want to raise the prices just to send a message that they are well made.

As wonderful as computers are for keeping in touch and doing business quickly and efficiently, there is still nothing that like face to face. All in all, getting out from behind this computer, meeting the store owners to hear their thoughts, issues and needs, as well as hearing from the consumers is something that I not only enjoy, but find invaluable and hope to do much more!